Malaysia External Trade Development Corporation

FRIDAY, NOVEMBER 21, 2014, KUALA LUMPUR: Artworks of 10 Malaysian artists will take centre stage at an exclusive showcase at La Gallerie, Pall Mall in London this 23 November till 5 December 2014. A venture made possible by Malaysia External Trade Development Corporation (MATRADE), the momentous exhibition is themed as ‘Diversity – Malaysia’ and will be curated by international curator, Tony Godfrey. This is the second time MATRADE organises an event in London to promote local fine art. The first edition of the event took place in October 2013.

At this most awaited event, visitors will feast upon artworks by artists Ahmad Zakii, Jalaini Hassan, Yee I Lann, Ahmad Shukri, Kow Leong Kiang, Chong Ai Lei, Juhari Said, Umibaizurah and Heng Mok Zung. These works feature an extensive range of painting style and technique that best represent Malaysia’s multi-cultural background. The artworks showcase beautiful expressions of Malaysians and their traditions as well as the vibrancy of Malaysia’s flora and fauna, among many other subjects. Diversity-Malaysia exhibition is a result of the Government’s continuous effort in promoting fine art and the creativity of local talents.

One of the artists, Ms. Chong Ai Lei said, “What would have been a far-fetched dream years ago is now possible with MATRADE’s bold approach in promoting Malaysian talents abroad. It is very timely for Malaysia to penetrate global art market and I hope events such as this could garner interests from International art collectors, galleries and art aficionados in Malaysian artworks.”

Another artist, Mr. Abdul Ghani Ahmad mentioned that MATRADE’s approach in promoting local artworks and talents on foreign lands could serve as a platform for Malaysian art scene to be recognised internationally. “I always believe that art is very subjective and perceived differently in various parts of the world but a nation’s soul can always be found through art forms” he said.

MATRADE hopes the event will serve as a bridge linking local art scene with the International market especially in the United Kingdom. This, to an extent, strengthens bilateral relationship and engagement of cross-cultural art between Malaysia and the UK.