Malaysian companies explored market potential globally through participation in various trade promotion activities organised by MATRADE
MATRADE organises and manages Malaysia's participation in international trade fairs overseas. Trade fairs serve as a good starting point for companies wanting to promote their products and services to potential foreign buyers. MATRADE provides assistance in handling space reservations, stand design and its construction, pre-event publicity and the scheduling of business meetings with foreign buyers.
Export Acceleration Missions
MATRADE organises export acceleration missions overseas to explore and identify trade opportunities for selected products and services. Apart from generating potential sales, these missions also afford opportunities for establishing business networking.
Trade Investment Missions
MATRADE together with Ministry of International Trade and Industry (MITI) and the Malaysian Investment Development Authority (MIDA) annually organises a number of trade and investment missions to major existing and emerging markets. By participating in these missions, Malaysian companies can develop business contacts and network with foreign officials, business leaders and international buyer.
MATRADE sets up information booths in selected trade fairs to disseminate information on Malaysian products and services as well as to display product catalogues of Malaysian companies. Information booth serve as an alternative and cost-effective way for Malaysian exporters to promote their products and services.