Annual Report 2019

Sustaining Export Development MATRADE Organisation // 23 Our people are our most prized asset. MATRADE is continuously fortifying the calibre of human capital as the main basis of our management strategy. TAN SRI DR. HALIM MOHAMMAD CHAIRMAN OF MATRADE BOARD OF DIRECTORS CHIEF EXCUTIVE OFFICER DEPUTY CEO OFFICE (EXPORTERS DEVELOPMENT) Development Assistance Section • Market Development Unit • Services Development Unit Special Programme Section • Mid-tier Company Unit • Go-Ex Unit • Bumiputera, Women & Youth Exporters’ Development Unit Digital Trade Section • eCommerce Ecosystem Unit • eTRADE Programme Unit Electrical & Electronics, ICT, Machinery and Equipment Section Transportation & Logistics Section Oil & Gas, Chemical and Energy Section Halal, Food & Beverage and Agro Section Lifestyle & Life Sciences Section Construction & Business Services Section Advisory Services & Exporters Training Section • Exporter Advisory Services Unit • Exporter Training Unit • Export Exhibition Centre Malaysia • Business Information Centre Regional Offices • Penang • Johor • Terengganu • Sabah • Sarawak Information Technology Section • Industrial Database & eServices Unit • Application Development Unit • IT Operations & Security Unit • Network Unit • Planning & IT Administration Unit TRANSFORMATION AND E-COMMERCE DIVISION EXPORT PROMOTION AND MARKET ACCESS DIVISION DEPUTY CEO OFFICE (EXPORT ACCELERATION) Integrity Unit ASEAN & Oceania Section Trade Offices China & East Asia Section Trade Offices Central, West and South Asia & Africa Trade Offices European & American Section Trade Offices • Bangkok • Hanoi • Ho Chi Minh • Jakarta • Manila • Beijing • Chengdu • Guangzhou • Hong Kong SAR • Osaka • Almaty • Cairo • Chennai • Doha • Dubai • Jeddah • Budapest • Buenos Aires • Frankfurt • Istanbul • Kiev • London • Los Angeles • Mexico City • Miami • Johannesburg • Lagos • Mumbai • Nairobi • Tashkent • Milan • Moscow • New York • Paris • Rotterdam • Santiago • Sao Paulo • Warsaw • Medan • Melbourne • Phnom Penh • Yangon • Seoul • Shanghai • Taipei • Tokyo ORGANISATION STRUCTURE