57 MATRADE Core Objectives MATRADE Annual Report 2022 companies 15 business matches 355 Arab Health 2022, the largest trade show in the Middle East and North Africa (MENA) region for the medical and healthcare devices sector, proved to be a significant event. Even more so as the sector is expected to reach RM33.31 billion (USD7.92 billion) by 2025. Held at the Dubai World Trade Centre in a hybrid format, it allowed nearly 41,000 visitors and 2,800 exhibitors convenient access to the exhibition. The online platform remained accessible for two months in January and February. MATRADE successfully coordinated the physical participation of 15 companies under the Malaysian Pavilion. By participating in the 18th edition of this iconic event, MATRADE helped Malaysian exporters, particularly Small and Medium Enterprises (SMEs) impacted by the pandemic, to maintain competitiveness and seize export opportunities in the MENA region. Moreover, participating companies were able to promote medical devices and pharmaceutical products effectively in the international market, especially during the global health crisis. Arab Health 2022 Dubai, (UAE) 24-27 Jan 2022 LIFESTYLE & LIFE SCIENCES SECTOR Through collaborative efforts with industry players, MATRADE facilitated a total of 355 business matchings. Medical gloves, face shields, face masks, condoms, and over-the-counter (OTC) medicines were highly sought-after medical devices and pharmaceutical products by importers in the UAE, Saudi Arabia, the United States, and Spain. Malaysian companies achieved notable milestones at Arab Health 2022, including increased exports to numerous countries in the MENA region and the expansion of business networks in the UAE through partnerships with local distributors and major suppliers. companies
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