Guide to Malaysia's Fashion Industry - page 88

As Malaysia’s national export promotion agency,
MATRADE is responsible for assisting Malaysian
companies succeed in the international market.
particular emphasis on the export of
manufactured and semi-manufactured
products and, on a selective basis,
imports;
To formulate and implement a national
export marketing strategy to promote
the export of manufactured and semi-
manufactured products;
To undertake commercial intelligence
and market research and create
a comprehensive database of
information for the improvement and
development of trade;
To organise training programmes to
improve the international marketing
skills of the Malaysian exporters;
To enhance and protect Malaysia’s
international trade interests abroad;
To represent Malaysia in any
international forum in respect of any
matter relating to trade;
To develop, promote, facilitate and
assist in service areas related to trade;
and
To advise the Government on matters
affecting or in any way connected
with trade and to act as the agent
of the Government or for any person,
body or organisation on such matters
Among the services provided by
MATRADE are:
MATRADE Business Information Centre;
Electronic Publications;
Market Information;
Organising Overseas Trade Missions,
Specialised Marketing Missions,
International Trade Fairs, Promotion
Booths, Malaysian Product Exhibitions
and In-Store Promotions;
Exhibition Centres (Domestic and
International);
Business Matching following Trade
Enquiries;
Incoming Buying Missions;
Incoming Trade Delegations;
Seminars andWorkshops.
Malaysian exporters or export ready
companies are welcome to become
MATRADE member by registering
online or by submitting their Malaysia
Exporters Registry brochure to the
Client Relationship Management Unit.
Registration with MATRADE is free.
MATRADE can be contacted at:
Malaysia External Trade Development
Corporation (MATRADE)
Level 2, Menara MATRADE
Jalan Sultan Haji Ahmad Shah
50480 Kuala Lumpur
Tel : 603-6207 7077
Fax : 603-6203 7037
E-mail :
Website :
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Guide to Malaysia’s Fashion Industry
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