National Trade Blueprint

20 National Trade Blueprint The Need for a National Trade Blueprint While Malaysia is not short of initiatives and programmes, a number of gaps related to implementation of these initiatives were identified. 1 Lack of awareness about the initiatives and programmes being offered especially among exporters Many initiatives are not followed up and the impact of these initiatives have not been measured in some instances Export related efforts are being done by various agencies and are mostly done in silos and are not well-coordinated specifically those related to development initiatives “Lack of promotion and access to information” “Fragmented Focus” “Lack of impactful KPIs” 2 3 Call to Action Given the importance of exports for the overall Malaysian economy, ensuring growth in exports and strengthening Malaysia’s position as a leading exporter is crucial. As trade competitiveness declines, along with the challenges affecting exporters capacity and gaps within the export ecosystem, it is necessary for clear, actionable, targeted and impactful action plans to further cement Malaysia’s position as a competitive trading nation. As such, the National Trade Blueprint aims to recalibrate Malaysia’s export sector, setting it on a pathway to sustainable growth. Moving forward, it is important to: Tackle immediate priorities , building upon Malaysia’s existing strengths and opportunities Pro-actively and collaboratively form a solid foundation for the export ecosystem , improve efficiency, while keeping up with important trends Build capacity, boost advantage by pursuing innovation, gain flexibility and resilience through diversification andmarket access