National Trade Blueprint

33 National Trade Blueprint 8 Strategic Thrusts Objective / Pain points To have an in-depth understanding of businesses’ motivations and attitudes towards growth and growth activities. To address any potential mismatch between government offering and expectations of industry players. Key Stakeholders: MITI/MATRADE & MPC (Joint Lead), all programs / initiatives’ owners Implementation timeline : Medium-term Action plans 1. Apply behavioural insights to programme design and promotion to increase uptake and effectiveness a) Conduct an in-depth study among SMEs to determine how specific growth behaviours might be encouraged. b) Apply the findings to the programme’s design. 2. Undertake regular evaluations of individual programmes to determine impact, outcomes and value for money using behavioural insights a) Review existing support and explore possible enhancements using behavioural insights. b) Findings should be formalised, documented and published for sharing with other programme owners. Objective / Pain points To promote sustainable and inclusive trade by stimulating cooperation and knowledge sharing among peers. To provide opportunities for aspiring exporters to learn skills and upgrade capacity to be export ready. Key Stakeholders: MITI/MATRADE (Lead), HRDF, accreditation bodies, academic institutions Implementation timeline: Short-term Action plans 1. Develop an export academy to help businesses and upskill future talent in export a) Development of an export academy to provide training and network building opportunities, with private sector participation. b) The export academy should target students and trade officers to facilitate upskilling and build future talent. c) An online and offline repository should include guides, videos, webinars, templates and documents for practical application and self-paced learning. 2. Formulate an export community to support networking and sharing of best practices a) Hosting monthly gatherings among exporters and suppliers to share best practices, networks, and encourage learning via pocket talks and workshops. b) Identify export champions and invite them to be part of the community, and reward them with PR exposure. Leverage on behavioural science in designing the programme delivery for exporters 2.4 Encourage continuous learning through the establishment of export academy and network 2.5 Uplifting Export Capacity and Capabilities Thrust 2: