National Trade Blueprint

38 National Trade Blueprint 8 Strategic Thrusts Objective / Pain points Increase adoption of B2B e-commerce among Malaysian businesses. Key Stakeholders: MITI/MATRADE (Lead), MDEC, e-commerce platform providers Implementation timeline : Short-term Action plans 1. Subsidise the cost of listing and commission charges based on a tiering system to encourage e-commerce adoption 2. Collaborate with international e-commerce players like Alibaba, eBay and Amazon to showcase the potential of the e-commerce platform for B2B transactions and help facilitate the adoption a) Identify strong local manufacturers based on MATRADE’s export readiness assessment and link these players to global e-commerce platforms. b) Improve verifiability of Malaysian companies within the platform. Malaysian businesses can be verified with Exporters ID to instill confidence for buyers. c) Set up Malaysian Pavilion within platforms to support e- commerce exporters’ efforts to promote and position their products for new markets. Collaborate with international e-commerce marketplace players to help onboard more Malaysian goods at the B2B level 4.4 Harnessing Growth Through Technology & E-Commerce Thrust 4: