International Trade Exhibition and Conference, one of the most effective trade promotional tools is now becoming a major business in Malaysia. The country has sufficient facilities of international standard to hold international exhibitions and conferences locally. Exhibitions and conferences are getting bigger and more elaborate. Towards promoting the exhibitions and conferences industry in the country, the Government decided that all such trade events, both of local and international status, be registered with MATRADE.

ANNOUNCEMENT

Notice of implementation of processing fees for Registration and Endorsement of Trade Exhibition and Conference held locally effective 1 March 2024 (submission at least 6 months before the event).

REGISTRATION

Events eligible for registration are Trade Exhibitions, Conferences or both combined, held in Malaysia. The benefits of event registration with MATRADE are:

  • Listing of the event in MATRADE’s portal;
  • Listing of the event in MATRADE’s directories and brochures of trade and industry exhibitions in Malaysia;
  • Promotion of event through MATRADE’s regional and overseas offices; and
  • Promotion of event during MATRADE’s promotional activities.

CRITERIA FOR REGISTRATION

  • The organiser must be a registered local or foreign company;
  • The venue of the exhibition must be equipped with suitable equipment and facilities;
  • The event must occupy a minimum gross space of 1,000 square metres; and
  • The event features products, technologies or services that are consistent with industry requirements.

APPLICATION

Application for event registration can be made via online through MATRADE's Registration (Form R1). Please submit a hardcopy of completed Form R1 together with:

  • Memorandum of Association (for Company) / Registration Certificate from Registrar of Society (for Association), if you are a first-time applicant;
  • Proof of venue booking from venue operator; and
  • A set of event promotional materials e.g. brochures or flyers.

PROCESSING FEE FOR REGISTRATION

  • The Registration of International Trade Event held in Malaysia is compulsory; and
  • The fee is RM100.00 per application for an event. (Non-refundable)

Note: Registration does not entitle the organiser the usage of MATRADE logo on any promotional materials or media.


ENDORSEMENT

Endorsement of International Trade Exhibition and Conference adds credibility to the event and helps the organiser to promote the event more effectively.  Events eligible for endorsement are Trade Exhibitions or Conferences with Trade Exhibitions. The benefits of endorsing an event with MATRADE are as follows. 

  • Listing of the event in MATRADE’s portal;
  • Listing of the event in MATRADE’s directories and brochures of trade and industry exhibitions in Malaysia;
  • Promotion of event through MATRADE’s regional and overseas offices;
  • Promotion of event during MATRADE’s promotional activities;
  • Use of MATRADE logo with caption “ENDORSED BY” on all printed materials; and
  • Companies would be eligible for reimbursement of expenses for participating in an international trade fair or exhibition held in Malaysia, with the endorsement by MATRADE if the trade exhibition is not organised by MATRADE.

CRITERIA FOR REGISTRATION

  • The organiser must be a registered local or foreign company.
  • The venue of the exhibition must be equipped with suitable equipment and facilities.
  • The event must occupy a minimum gross space of 1,000 square metres.
  • The event features products, technologies or services that are consistent with industry requirements.
  • Organiser is required to submit an (NEW) Audited Report of Previous Exhibition which was held in Malaysia and to comply with at least one of the following criteria:
    • at least 20% of participants were foreign exhibitors; or
    • at least 20% nett space was rented to foreign exhibitors; or, and
    • at least 10% of visitors were foreign trade visitors.

Note: In cases where the organiser is not able to provide the audited report to indicate compliance with the above criteria, or if the event is solely a Conference only, MATRADE will only register the event without the endorsement.

APPLICATION

Application for event endorsement can be made online through MATRADE's Endorsement (Form E1). Please submit a hardcopy of completed Form E1 together with:

  • Memorandum of Association (for Company)/Registration Certificate from Registrar of Society (for Association), if you are a first-time applicant;
  • Audited Report of previous event from a certified auditor or database management company;
  • Proof of venue booking from venue operator;
  • A set of event promotional materials e.g. brochures or flyers

PROCESSING FEE FOR ENDORSEMENT

  • The processing fee for Endorsement of International Trade Event held in Malaysia is RM5,000.00 per application for an event. (Non-refundable)

LEGAL DISCLAIMER / TERMS OF USE

MATRADE will not be liable to any outcome resulted for the rejected application.

Processing fees for applications are not refundable.

The application received does not guarantee that the event will be ENDORSED / REGISTERED by MATRADE.  Approval will be given in writing.

By using MATRADE’s logo, the user agrees to fully comply with and be bound by our legal Terms as follows:

  • Legal Compliance: The user agrees to comply with all applicable laws and with all directions, orders, requirements and instructions given to the user by any authority competent to do so under any applicable law.  MATRADE reserves the right to investigate complaints or reported violations of our Legal Terms and to take any action we deem appropriate, including but not limited to reporting any misuse or suspected unlawful activity to law enforcement authority or taking any legal action against the user.
  • Usage: MATRADE’S logo shall be used for the aforesaid programme purposes only.  The use of MATRADE’s logo for any other purposes without a written approval of MATRADE is strictly prohibited.  MATRADE shall be entitled to claim against the user for any losses or damages suffered arising from the negligent use of MATRADE’s logo by the user.
  • Intellectual Property: MATRADE’s logo and its trademark are protected by copy right law and other law applicable. MATRADE’s logo may not be copied, reproduced or imitated whether in whole or in part, unless expressly permitted by MATRADE. The user shall be responsible for any claim in the event that the use of MATRADE’s logo infringes a patent, copyright or registered designs.
  • Indemnity: The user releases MATRADE to the fullest extent permitted by law from any claims relating to the usage of MATRADE’s logo.  In no event will MATRADE be liable for any incidental, consequential or any damages whatsoever arising from the use of MATRADE’s logo by the user.

Further information and submission the application:

MALAYSIA EXPORT EXHIBITION CENTRE (MEEC) 
Menara MATRADE,
Level 5 West Wing,
Jalan Sultan Haji Ahmad Shah,
50480 Kuala Lumpur
Tel: +603-6207 7453 / 7452
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.