eTRADE Programme
Application & Claim Procedure
Announcement
The Onboarding Scheme application is now open and available for MSMEs to apply, effective 8th January 2024
Onboarding Scheme
- Direct claim application – company to onboard the eCommerce platform(s) first before submitting claim application.
- Within 6 (six) months after onboarding the eCommerce platform(s).
- Companies MUST utilize the incentive within the calendar year.
DMT Scheme
- Company is required to submit application form for DMT Scheme to MATRADE with detailed plan and quotation together with Digital Marketing Template for digital marketing and/or training for the year for approval process.
- Approved companies can submit claim for reimbursement of incentive after all digital marketing services have been rendered by the service providers and/or companies has attended the training programme
- Service providers for DMT activities can either be the eCommerce platform themselves, Technology Solution Providers (TSP) authorized by MDEC or channel partner appointed by the eCommerce platform.
- List of authorized TSP can be downloaded here: TSP List
- Company is allowed a maximum of 4 (four) times claim's submission within a year
- Claim submission must be within 30 days after the activities or services are completed.
- SSM / SKM Registration Form (Form 9 / Form D / SKM Form / etc)
- Latest Audited Financial Report (for ROC) / Latest Management Account (for ROB)
- Form of Annual Return of A Company Having Shareholders (for ROC)
- Latest EPF Statement
- Product Brochure
- Letter of Declaration of Products Made in Malaysia (for trading companies)
- Invoice and receipt for the onboarding cost in joining a cross border eCommerce platform for the last two (2) years* OR
- Proof of export sales made through cross border eCommerce platform for the last two (2) years*
*The last two (2) years are calculated as 24 months preceding the application date
- Invoice from eCommerce Platform / Channel Partner
- Receipt from eCommerce platform / Channel Partner
- Screenshot of company’s page in eCommerce platform
Application
- Digital Marketing Template
- Digital marketing plan and / or training programs
- For cross-border eCommerce presence
- For cross border eCommerce platform – screenshot of presence or proof of payment for onboarding eCommerce platform
- For cross border eCommerce website – proof of operation date and cross border transaction for cross border eCommerce website
Claim
- Invoice from eCommerce Platform / Technology Solution Provider (TSP)
- Receipt from eCommerce Platform / TSP
- Outcome report of digital marketing activities
- Training attendance sheet & certificate
Application Submission
Application can be done through the system: Click here
Estimate processing time:
- For Onboarding Scheme Claim Application – 30 days after receiving complete application and documents
- For DMT Scheme Application – 30 days after receiving complete application and documents
- For DMT Scheme Claim Application – 30 days after receiving complete document
Wish to apply for eTRADE Programme?
Eligibility Criteria
Announcement
The Onboarding Scheme application is now open and available for MSMEs to apply, effective 8th January 2024
Company must adhere to the criteria below:
- Registered with Suruhanjaya Syarikat Malaysia (SSM) –
- Type of organization: Company (ROC) / Business (ROB) / Limited Partnership (LLP)
- Co-operatives registered with Suruhanjaya Koperasi Malaysia (SKM)
- Or relevant business registration bodies or local authorities* (for Sabah and Sarawak).
- Made in Malaysia – selling Malaysian made products or Malaysian brand registered with MyIPO
- Malaysian Owned – at least 60% Malaysian ownership
- SME – in accordance to SMECorp SME Definition
- Must be a MATRADE member and have undertaken Exporters Readiness Assessment Test (ERAT)
- Registered with MyExport
- Open for Manufacturer / Trading Company only
*City Hall, Municipal, Town Board or District Office (for Sabah) / District Office or Inland Revenue Board (for Sarawak)
Additional Criteria for Onboarding Scheme
- Minimum 6 (six) months in operation
Additional Criteria for DMT Scheme
- Minimum 1 (one) year in operation
- eCommerce ready – business operation on cross-border eCommerce platform(s) or cross-border eCommerce website for minimum of 1 (one) year
About eTRADE
Announcement
Please be informed that the eTRADE Programme 2.0 system will be temporarily closed for maintenance, migration and comprehensive integration to the MADANI Digital Platform. eTRADE system is scheduled to resume operations on 19th March 2025 (Wednesday).
Apologize for any inconvenience. For further inquiries, please contact the eTRADE Secretariat at 03-6207 7077 or via e-mail at This email address is being protected from spambots. You need JavaScript enabled to view it..eTRADE Programme 2.0
eTRADE Programme 2.0 is an enhancement of eTRADE Programme which was developed under the RMK-11. The purpose is to accelerate export activities via sustained participation in cross-border eCommerce platforms.
The programme will continue to assist new companies to onboard cross-border eCommerce platforms for export including existing companies that already engaged in eCommerce.
Objectives
- To provide incentive for companies to sustain their participation in the cross-border eCommerce platforms.
- To assist Malaysian SMEs to have sustainable and valuable presence on cross-border eCommerce platforms.
- To help to maintain companies’ online business such as digital marketing, eCommerce training and online export promotions to increase their exposure and business opportunities on cross-border eCommerce platforms.
Financial Incentives
A qualified applicant may receive the following financial incentives:
Scheme
RM5,000*
For onboarding any cross border eCommerce platform or multiple platforms
RM20,000*
For undertaking any digital marketing activities and / or attending eCommerce training programmes.
*per company, for one (1) year subscription / one (1) year activities
[Note: eTRADE 2.0 reimbursements are subject to the availability of government funds]
Wish to apply? - read the guidelines below:
Guideline for eTRADE Programme 2.0 can be downloaded here: eTRADE 2.0 Guidelines
Eligibility Criteria Application Procedure
Claimable Expenses
Announcement
The Onboarding Scheme application is now open and available for MSMEs to apply, effective 8th January 2024
Onboarding Scheme
Listing or Subscription Fee
- For multiple platforms
- Maximum of 1-year period
Any activities associated with onboarding the eCommerce platform, but NOT limited TO:-
- Development of minisite, page or store for eCommerce platform
- Photography services
- Shipping cost to warehouse facilities abroad (e.g. Fulfillment by Amazon)
- Other related onboarding expenses (subject to MATRADE approval)
DMT Scheme
Digital marketing expenses but NOT LIMITED TO: -
- Content creation (video, advertisement, social media content creation, etc)
- Search Engine Optimization (SEO)
- Online Advertising Space Rental (Google Adwords, Fb Ads, etc)
- Key Opinion Leader (KOL) / Influencer
- Social Media Marketing (Facebook, Instagram, Twitter, etc)
- Keywords Advertising (KWA)
- Any other digital marketing activities subject to MATRADE’s approval
Training Expenses
- Training organized by eCommerce platforms, Channel partners, Government Agencies, Training Centres, etc
- Training content MUST be related to eCommerce e.g. account management, digital marketing, fulfilment, etc
- For courses registered under HRDF or other related agencies, balance fee after claim will be paid by MATRADE
- Expenses is claimable for unlimited number of registered staffs of the company
