Press Releases 2014
Malaysian Fashion & Lifestyle Products Creating Interests Among French Fashion Houses
WEDNESDAY, JUNE 6, 2014, KUALA LUMPUR: Malaysia External Trade Development Corporation (MATRADE) organised a Specialised Marketing Mission of eighteen Malaysian companies to promote their creative works from high fashion items to gift products using Malaysian traditional fabrics such as batik, tenun and songket. The objective of the mission was to promote Malaysia’s creativity and ideas in transforming Malaysian traditional fabrics - batik, songket and tenun into beautiful stylish collections, creating an elegant blend by taking unique elements of the East to the West. The mission was aimed at expanding exports into France’s high-end lifestyle market as well as enhance Malaysia’s image in the fashion industry particularly in Paris, one of the leading fashion capital of the world. The event was held in conjunction with the Global Summit of Women 2014 held in Paris.
The 3 days showcase and pre-arranged business meetings for Malaysian companies were well attended by over 200 French companies including those from high fashion designers and fashion houses such as Roberto Cavalli, Dominique Sirop, Georges Rech and Olivier Lapidus, Agnes B, Antik Batik and departmental stores such as Galaries La Fayettes and Maison de Mode.
Dato’ Liew also launched the Lewre Couture new line of shoes, themed,Madame de Pampadour, embraces the ostentatious fashion of the 18th century French court with the timeless art of songket, a true East meets West design.“I am delighted that the French were amazed with the beauty of the songket which is able to relate to their heritage through the new collection of shoes which I have created“, said Dato Lew, founder of Lewre Couture.
The mission has generated great interest and the initial business outcome was RM4.23 million for fabrics, designer clothes and shoes and high style products such as spa items and gifts. Malaysian participants will be receiving follow up visits from the contact made from French companies in the coming months.
Apart from the mission, there was a fashion show themed Eleganza Parisgraced by the Honourable Datin Paduka Seri Rosmah Mansor, wife of the Hon. Prime Minister of Malaysia. At Eleganza, the Parisians saw the wonderful application of Malaysian traditional fabrics in modern, contemporary high fashion products. This show was jointly organized with Tourism Malaysia and Kraftangan.
Another Opportunity for Malaysian Exporters in Cambodia
WEDNESDAY, JUNE 4, 2014, KUALA LUMPUR: Malaysia External Trade Development Corporation (MATRADE) will be organising a Malaysia Services Exhibition (MSE) and Showcase Malaysia 2014 in Phnom Penh, Cambodia from 10 – 12 June. This would be the second year MATRADE organising the MSE Cambodia.
A total of 62 Malaysian companies will be participated in the events to showcase the capabilities and expertise of Malaysian services providers and products from Malaysian companies.
This MSE and Showcase Malaysia in Cambodia 2014 will be focusing on nine clusters namely construction and related services, building materials, education, franchise, business services, electrical and electronic products, fast moving consumer goods (FMCG), healthcare products and industrial products. Amongst the services and products to be promoted during the exhibition includes architectural and interior designs, construction and other related services, engineering services, franchises, education, solar photovoltaic system, food and beverages, household products, furniture and flooring products, automotive parts and components, power cables, health and wellness products, solar panel, security products, and electrical components.
MATRADE is also arranging one-to-one business meetings between the Malaysian exhibitors and foreign companies. As to date, more than 800 business meetings between Malaysian companies and the service providers in Cambodia have been scheduled.
Total bilateral trade between Malaysia and Cambodia for January to March 2014 amounted to RM347.6 million compared with RM276.1 million for the same period in 2013, an increase of 25.9 per cent. Malaysia’s total exports to Cambodia for the first three months of 2014 increased by 29.9 per cent to RM197.7 million.
Expanding Business Collaborations in the Philippines

KUALA LUMPUR, 30 MAY 2014 (Friday) : Malaysia External Trade Development Corporation (MATRADE) recently organised a Specialised Marketing Mission (SMM) with the participation of 15 companies involved in the ICT, construction and building materials as well as business services, to The Philippines from 21 to 23 May 2014.
Malaysian companies discussed potential business and investments opportunities with their Philippines’ counterparts through pre-arranged business meetings, roundtable session with captains of industry as well as engagements with key project owners and industry associations. The business meetings arranged by MATRADE had successfully generated sales amounting to RM134 million.
During the mission, a partnership agreement was signed between IX Telecom Sdn Bhd, a Malaysian-based Global Virtual Network Operator (VNO) with Globe Telecom Inc. of Philippines, to provide telecommunications services to IX Telecom customers’ in the country. This partnership will enhance both companies’ coverage and services to meet the increasing demands for best of class end-to-end telecommunication solutions in The Philippines.
A briefing and consultation session was also arranged for Malaysian companies with Philippines’ regulators and investment authorities to provide insight into the business and investment opportunities in other regions of the country. Potential areas of collaboration identified for both countries were in sectors such as agriculture, rubber processing, plantation management, food processing, halal industry, healthcare, property development, construction and infrastructure projects.
Over the past five years, trade with Philippines has grown from RM10.96 billion to RM14.09 billion with increase in exports from RM6.96 billion to RM9.34 billion. In 2013, Malaysia’s main exports to The Philippines were electrical & electronic products, chemicals and chemical products, processed food, manufactures of metal as well as machinery and appliances. Main imports from The Philippines were electrical & electronic products, processed food, crude rubber, refined petroleum products and, chemicals and chemical products.
With the ASEAN Economic Community (AEC) coming into force in 2015, intra-ASEAN trade and investment is expected to increase, consequently creating a competitive and dynamic region. Malaysian companies are encouraged to participate in the export promotion programmes organised by MATRADE. Details of the events are available at the website at www.matrade.gov.my.
Malaysia Showcasing the Finest Of Architectural Designs And Artworks at Venice Biennale
UESDAY, 3 JUNE 2014, KUALA LUMPUR: Malaysia External Trade Development Corporation (MATRADE) in collaboration with Malaysian Institute of Architects (Pertubuhan Akitek Malaysia – PAM) will be showcasing the finest of Malaysian architectural designs and artworks to the world at the 14th International Architecture Exhibition of the La Biennale Di Venezia, Italy from 7th June to 23rd November 2014 and preview on 5th and 6th June 2014. The event is the oldest and the most prestigious architecture exhibition.
The notable Venice Biennale Exhibition has become the choice location to mark Malaysia’s presence in the international arena for architectural designs and artworks. This together with other international events and festivals hosted in Venice demonstrates the importance of Venice as a meeting place for many of the world’s most influential architecture, design and visual arts fraternity. Participation at Venice Biennale 2014 is vital to brand Malaysia’s architectural and art industry. It is a global platform for architects and artist to exchange ideas and network with each other to establish new business partnership.
The Malaysian Pavilion, with the theme “Sufficiency†presents an array of contemporary architectural designs and artworks from 24 participants in this six month exhibition representing architects, artists, multimedia designer and institute of higher learning.
It is hoped that this event will continue to serve as an important venue to grow Malaysia’s talents and expertise for architecture, design and art in the international markets.
Menerokai Bidang Aeroangkasa & MRO di Peringkat Antarabangsa Melalui MATRADE

Perbadanan Pembangunan Perdagangan Luar Malaysia (MATRADE) berjaya mengetengahkan kebolehan Malaysia sebagai negara pembekal komponenaeroangkasa dan penyelenggaraan, pembaikan dan baik pulih (MRO) di peringkat antarabangsa. Kebolehan Malaysia dalam bidang aeroangkasa terbukti melalui kejayaan syarikat – syarikat Malaysia membekalkan perkhidmatan kejuruteraan yang berkualiti tinggi, berpengalaman membaikpulih pesawat tentera dan komersial serta bekalan komponen – komponen pesawat kepada syarikat – syarikat aeroangkasa dari luar negara.
Untuk meningkatkan lagi keupayaan Malaysia dalam industri aeroangkasa dan MRO, MATRADE buat julung kalinya akan mengadakan program bertaraf antarabangsa iaitu Kuala Lumpur International Aerospace & Defence Business Convention pada 23 – 25 Jun 2014 di Menara MATRADE, Kuala Lumpur. Acara yang diadakan bersama BCI Aerospace dari Perancis ini menyediakan peluang yang baik untuk syarikat – syarikat Malaysia menjalinkan hubungan langsung dan meningkatkan potensi perniagaan dengan syarikat – syarikat aeroangkasa yang terkenal dari seluruh dunia.
Program kemuncak semasa konvensyen perniagaan ini adalah sesi padanan perniagaan anjuran MATRADE untuk syarikat – syarikat Malaysia dengan pembeli-pembeli dari luar negara. Acara ini akan menemukan pengeksport tempatan dengan golongan professional dari industri aeroangkasa, pengendali syarikat penerbangan serta pengeluar komponen pesawat OEM untuk menerokai peluang perniagaan di arena global.
Menyedari pertumbuhan pesat industri aeroangkasa dan MRO, untuk tahun 2014 MATRADE menganjurkan tiga program galakan pemasaran khusus ke pasaran antarabangsa iaitu di Singapura (11 – 16 Februari), Farnborough Airshow 2014 di United Kingdom (14 – 16 Julai) serta Emiriyah Arab Bersatu (UAE) dan Arab Saudi bersempena dengan Middle East Business Aviation (MEBA) pada 8 – 10 Disember.
Program eksport aeroangkasa yang telah diadakan di Singapura bersempena dengan pameran Singapore Airshow 2014 telah berjaya menjana jualan sebanyak RM61.6 juta untuk pelbagai produk dan perkhidmatan seperti kejuruteraan aeroangkasa, penukaran reka bentuk dalaman pesawat, perkhidmatan MRO, operasi tetap asas (FBO), integrasi sistem avionik, produk dan perkhidmatan peranti keselamatan, program pembangunan modal insan, dan pembuatan komponen.
Melangkah ke hadapan, Malaysia berpotensi baik untuk muncul sebagai hab aeroangkasa bagi rantau Asia Tenggara, sekaligus menjadi platform untuk mencapai tahap sebagai negara berpendapatan tinggi pada tahun 2020.
Eksport aeroangkasa Malaysia pada tahun 2013 telah mencecah RM2.39 billion berbanding RM2.24 bilion pada tahun 2012. Negara-negara utama yang mengimport dari Malaysia adalah Singapura dengan jumlah sebanyak RM0.58 bilion; Amerika Syarikat, RM0.57 bilion and United Kingdom RM0.48 bilion. Pada tahun 2012 industri aeroangkasa menyumbang RM30.3 bilion atau sekitar 3.2% daripada KDNK Negara dan mempunyai jumlah tenaga kerja seramai 65,000 orang.
MATRADE akan terus membimbing syarikat-syarikat Malaysia untuk terus bersaing di peringkat antarabangsa menerusi program seminar peningkatan kemahiran dan juga mempromosikan industri ini menerusi aktiviti-aktiviti promosi perdagangan khusus di peringkat antarabangsa. Salah satu syarikat SME Malaysia yang telah berjaya dalam bidang aeroangkasa adalah syarikat MyCopter Aviation Services Sdn Bhd. Perkhidmatan yang di tawarkan oleh syarikat ini termasuklah membekal komponen gantian dan membuat penyelenggaraan, pembaikan dan baik pulih (MRO) helikopter. Syarikat ini telah berjaya menembusi pasaran Indonesia, Brunei, Thailand, Singapura, UAE dan Qatar.
Selain daripada itu, syarikat Destini Prima Sdn Bhd turut aktif menyertai program – program MATRADE seperti misi pemasaran aeroangkasake Perancis, UAE dan Singapura.Syarikat yang menawarkan perkhidmatan dalam membekalkan dan menyelenggara kelengkapan alat keselamatan dalam pesawat penerbangan ini sedang dalam perbincangan untuk mendapatkan kebenaran lantikan sebagai wakil pengedar tunggal bagi beberapa jenama antarabangsa untuk pasaran Asia Tenggara.
Perkhidmatan MRO yang disediakan oleh MAS Engineering dan Airod Aerospace Technology Sdn Bhd juga memberi sumbangan penting dalam pembangunan sektor MRO di Malaysia dan serantau.
Melalui usaha-usaha yang berterusan oleh MATRADE, industri aeroangkasa dan MRO Malaysia akan terus dapat berdaya saing dan sekaligus menyumbang kepada peratusan hasil eksport negara yang lebih baik. Syarikat – syarikat Malaysia boleh mendapatkan maklumat lanjut mengenai program – program yang dilaksanakan oleh MATRADE melalui laman web www.matrade.gov.my
Sebanyak 15 syarikat aeroangkasa dan MRO Malaysia telah berjaya menjana jualan sebanyak RM61.6 juta melalui penyertaan dalam Misi Pemasaran Khusus ke Singapura anjuran MATRADE yang diadakan bersempena pameran Singapore Airshow 2014.