LAPORANTAHUNAN 2014
Annual Report 2014
AKSESKE PASARANGLOBAL
Access toGlobal Markets
SEIRINGDENGANTRANSFORMASI
In SyncWithTransformation
050
In 2014,MATRADE organised a total of 108 export promotion
programmeswhichwere carried out in various formats.They
included;
• Trade& Investment Missions
• Participation in selected international trade fairs
• Iconic international trade events organised in
Kuala Lumpur namely INTRADE andMIHAS
• Malaysia Services Exhibitions – solo country exhibition
promotingMalaysian services sector
• ShowcaseMalaysia – solo country exhibition on
Malaysian products and services
• SpecialisedMarketingMissions on products and
services sectors
• Incoming BuyingMissions
• Market ImmersionMission
• Market PenetrationMission
AKSESKE PASARANGLOBAL
Pada tahun 2014,MATRADE telahmenganjurkan sebanyak
108 program promosi eksport yang dijalankan dalam
pelbagai format.Antaranya;
• Misi Perdagangan&Pelaburan
• Penyertaan dalam pameran perdagangan
antarabangsa terpilih
• Acara perdagangan antarabangsa ikonik yang
dianjurkan di Kuala Lumpur iaitu INTRADE danMIHAS
• PameranMalaysia Services Exhibition – pameran solo
yangmempromosikan sektor perkhidmatan negara
• ShowcaseMalaysia – pameran solo yang
mempromosikan produk dan sektor perkhidmatan
negara.
• Misi Pemasaran Khususmengenai produk dan
sektor perkhidmatan
• Misi Belian yang diadakan di Malaysia
• Misi Penyerapan Pasaran
• Misi Penembusan Pasaran
ACCESSTOGLOBALMARKETS
