LAPORANTAHUNAN 2014
Annual Report 2014
AKSESKE PASARANGLOBAL
Access toGlobal Markets
SEIRINGDENGANTRANSFORMASI
In SyncWithTransformation
056
INTRADE 2014, entered its 8th year with a difference.MATRADE for
the first time focused on lifestyle products and services for the event
and collaboratedwith STYLO International for the incorporation of the
Malaysia FashionWeek 2014 in INTRADE.
Apart from 262Malaysian companies participating in the event,
INTRADE 2014was joined by 60 exhibitors fromASEAN, Japan,
South Korea,Taiwan, Pakistan, Sri Lanka,Turkey, Spain, Ecuador,
Algeria and Mauritius.The 3-day exhibition recorded a total of
RM15.8million sales and attractedmore than 8,700 visitors. Products
featured during the exhibition included fashion, apparel & textiles,
accessories, footwear, jewellery, cosmetics, toiletries, health&
wellness, gifts, souvenirs & stationery and home products
& interiors.
INTRADE 2014
INTRADE 2014, telah dilancarkan bagi kali ke-8 dengan beberapa
pembaharuan.MATRADE buat kali pertama telahmemberi tumpuan
kepada produk dan perkhidmatan gaya hidup untuk acara in. Buat
julung kalinyaMATRADE bekerjasama dengan STYLO International
untukmemperkenalkanMinggu FesyenMalaysia 2014 di INTRADE.
INTRADE 2014 disertai 262 syarikat Malaysia dan 60 pempamer
dari ASEAN, Jepun, Korea Selatan,Taiwan, Pakistan, Sri Lanka,
Turki, Sepanyol, Ecuador,Algeria danMauritius. Pameran 3 hari
ini mengetengahkan produk fesyen, pakaian& tekstil, aksesori,
kasut, barang kemas, kosmetik, kelengkapan peribadi, kesihatan&
penjagaan kesihatan, hadiah, cenderamata alat tulis dan barangan
hiasan rumah.
1
2
TAJUK GAMBAR /
PHOTO CAPTION
1. Ketua Pegawai Eksekutif MATRADE, Datuk Dr.Wong Lai Summelawat salah satu gerai pameran semasa INTRADE /
MATRADE's CEO, Datuk DrWong Lai Sum visiting one of the booths during INTRADE
2. Rekaan dari salah satu perekaMalaysia yang berbakat, HazreeWahid /
Showcasing designs from one of Malaysia's talented designers, HazreeWahid
RM15.8 juta /mil
INTRADERECORDEDSALES
8,700
322
PELAWAT /
VISITORS
PESERTAPAMERAN /
EXHIBITORS
INTRADEMENCATATKAN JUALAN
"MALAYSIA FASHIONWEEKDIPERKENALKANDI INTRADE 2014"
"MALAYSIA FASHIONWEEKWAS INTRODUCEDAT INTRADE 2014"
