WEDNESDAY, OCTOBER 1, 2014, KUALA LUMPUR: Malaysia External Trade Development Corporation (MATRADE) today announced the launch of its e-Trade programme with Alibaba which aims to accelerate export of Small and Medium Enterprises (SMEs) through participation in leading international e-marketplace. Application to the programme is now accessible through MATRADE’s portal www.matrade.gov.my.

The collaboration with Alibaba will provide opportunity for Malaysian SMEs to reach out to hundreds of millions of online buyers worldwide. Approved SMEs will be given an e-voucher worth RM1,000, which they can use to pay part of the Alibaba e-TRADE Global Gold Supplier Package’ subscription fee of RM2,000.

MATRADE as the lead implementing agency for this initiative said the e-Trade, which is a project under Digital Malaysia, will be implemented in stages. For the first phase, MATRADE targets to attract 2,625 SMEs to sign up for this programme in 2014. e-Trade is open to SMEs in various sectors; manufacturing, services and trading subject to certain eligibility criteria.

In order to be eligible for the e-Trade programme, SMEs must fulfill the SME definition; have at least 60% Malaysian equity; incorporated under Companies Act 1965; provides made in Malaysia products and services; registered as MATRADE members and minimum rating of 4 Star under SME Competitiveness Rating for Enhancement (SCORE), as well as export ready as qualified by MATRADE’s Readiness Assessment, or currently exporting.

Through this programme, MATRADE hopes that SMEs will enhance their market outreach and competitiveness through online business. To promote and disseminate information about the e-Trade programme, MATRADE will be organising several Awareness Programmes in Kuala Lumpur, Penang, Johor Bahru, Kuantan, Terengganu, Kuching and Kota Kinabalu.

For further information, please contact Exporters Training Unit at MATRADE at 03-62077436/ 7138 or email to This email address is being protected from spambots. You need JavaScript enabled to view it. or This email address is being protected from spambots. You need JavaScript enabled to view it..