Export Success: Local Companies a Big Hit at Hong Kong Gifts Trade Fair
FRIDAY, MAY 22, 2015, KUALA LUMPUR: Malaysian companies participating at the Hong Kong Trade Development Corporation’s Hong Kong Gifts and Premium Fair, held on April 27 till 30, have recorded RM34.29 million in sales – a twofold increase compared to 2014’s participation. Last year, sales generated from the trade fair were RM 10.66 million.
The event was Asia’s leading Gifts and Premium show and one of the largest in the world. The 10 participating Malaysian companies were housed under the Malaysian Pavilion, coordinated by Malaysia External Trade Development Corporation (MATRADE). Most of the participants received strong interest from international buyers, particularly from China, ASEAN, UAE, Spain, Argentina, United States of America and Canada.
One of the participants, Mr Thomas Tham, general manager of Greenyield Industries (M) Sdn Bhd said, “The number of visitors has exceeded our expectations and the quality of contacts is good.” Another participant Mr Johan Azwan, chief executive officer of Nubex Sdn Bhd mentioned, “The buyers were of quality, relevance and were very well informed. They were specific and have a good idea of the kind of product they were sourcing for.”
Among the products showcased at the event were plastic and acrylic articles, trophies, plaques and souvenir items, art stone plant pots, various bags & travel goods, silver and gold bars & coins, bags with customised painting, gardening gloves, corporate and souvenir apparels & accessories, pewter wares and paintings for corporate gifts.
HKTDC’s Hong Kong Gifts and Premium Fair brought together over 4,200 exhibitors from more than 38 countries including 13 national pavilions. More than 13,000 trade buyers from 75 countries attended the exhibition during the four-day show.
MATRADE believes the participation of Malaysian companies at the event helps to raise the visibility of Malaysian gifts products in the international market. The involvement in the event embodies the trade promotion agency’s effort to accelerate potential of soft exports for the country.
