Malaysia External Trade Development Corporation

SEF provides assistance to Malaysian Service Providers (MSPs) to undertake activities to expand and venture into the international market. The assistance is extended in the form of reimbursable grant. The grant disbursed is according to the maximum amount of each activity for the duration of the period 2021-2025.

Eligible activities are:

(Please refer to page 14 of SEF Guideline for more details)

What is MDG?

The Market Development Grant (MDG) is a support initiative in the form of a reimbursable grant. MDG was introduced in 2002 with the objective of assisting exporters in their efforts to promote Malaysian made products or services globally. The lifetime limit of MDG is RM300,000 and it is specifically formulated for Malaysian SME Companies, Professional Service Providers, Trade and Industry Associations, Chambers of Commerce, Professional Bodies and Co-operatives.

[Note: MDG reimbursements are subject to the availability of the government funds]

What activities are eligible for grant funding?

Who is eligible to claim for MDG? (please refer to MDG Guidelines)

1. Small And Medium Enterprises (SMEs)
2. Professional Service Providers (Sole Proprietor Or Partnership)
3. Trade & Industry Associations, Chambers Of Commerce Or Professional Bodies
4. Co-operatives

How do I submit my new application of claims or request for reimbursement of expenses?

All completed applications must be SUBMITTED ONLINE through MATRADE’s website:

Submissions for reimbursements must be:

For more information, please download information as per link below:

• MDG Guideline 2025

Apply MDG Check Disbursed Amount

This User Guide will help you get started and learn more about using our online application in this portal.

Step 1: To access the online application, go to "For Malaysian Exporters" section.

Step 2: At the "For Malaysian Exporters" section page, choose "Online Applications" in the MATRADE Online Services information.

Step 3: Choose the online applications or download the application forms.

Standards Map is an online tool developed by International Trade Centre for producers, exporters and buyers to increase opportunities for sustainable production and trade.

Standards Map is a comprehensive information that is searchable with more tha 40 private standards operating references information on over 40 private standards operating in more than 200 countries and certifying products and services in over 60 economic sectors. It contains quick fact sheet for each of the referenced standards and a link to more than 200 academic studies, thesis and research papers. User can review the standards across common theme and criteria and make comparison.

The Standards Map analysis tool can be accessed by all registered users. Registration is free of charge for all users from developing countries.

Access Standards Map

Online Applications

• Register as MATRADE Member | User Guide
• Market Development Grant (MDG)
• eTRADE
• International Trade Events
  
• Exporters Training Programme
• MATRADE Digital Learning
• Services Export Fund (SEF)
• Enquiry
• Registration of International Trade Exhibition and Conference in Malaysia
• Endorsement of International Trade Exhibition and Conference in Malaysia

MATRADE’s Bumiputera Exporters Development Programme (BEDP) and Women Exporters Development Programme (WEDP) are export assistance programmes designed for small and medium-sized Bumiputera and women-owned businesses that are new to, or have limited experience in exporting. These programmes help SMEs develop the necessary skills and knowledge to penetrate and further expand their export markets.

Designed and managed by MATRADE, these programmes give participants the best possible start to exporting by providing valuable advice, information and assistance in selected overseas markets. Under these programmes participants are expected to complete a 3-year programme that will expose them in export promotional activities, trainings, seminars and visitation programmes in enhancing their capability and knowledge to become sustainable exporters.

Eligibility Criteria

Benefits Under These Programmes

Responsibilities Of Participants

Participants are required to:

• Commit resources and reasonable management time to the programme.
• Participate and provide full co-operation in any market research organised by MATRADE.
• Accountable to action directly or indirectly taken by company personnel that affect the programme.
• Abide to regulation and rules as stipulated in terms and condition of the programme.
• Be aware that the entitlements to participate in Export Promotional Activities are subjected to MATRADE approval and their entitlement is up to 3 events per year (non-exclusive basis) for 3-year programme. If company fails to utilise their entitlement for the year then it will be forfeited.
• Be aware that MATRADE have the rights to terminate or suspend any participants which fail to perform or co-operate during the duration of the programme without explanation.

International Trade Exhibition and Conference, one of the most effective trade promotional tools is now becoming a major business in Malaysia. The country has sufficient facilities of international standard to hold international exhibitions and conferences locally. Exhibitions and conferences are getting bigger and more elaborate. Towards promoting the exhibitions and conferences industry in the country, the Government decided that all such trade events, both of local and international status, be registered with MATRADE.

REGISTRATION

Events eligible for registration are Trade Exhibitions, Conferences or both combined, held in Malaysia. The benefits of event registration with MATRADE are:

• Listing of the event in MATRADE’s portal;
• Listing of the event in MATRADE’s directories and brochures of trade and industry exhibitions in Malaysia;
• Promotion of event through MATRADE’s regional and overseas offices; and
• Promotion of event during MATRADE’s promotional activities.

CRITERIA FOR REGISTRATION

• The organiser must be a registered local or foreign company;
• The venue of the exhibition must be equipped with suitable equipment and facilities;
• The event must occupy a minimum gross space of 1,000 square metres; and
• The event features products, technologies or services that are consistent with industry requirements.

APPLICATION

Application for event registration can be made via online through MATRADE's Registration (Form R1). Please submit a hardcopy of completed Form R1 together with:

• Memorandum of Association (for Company) / Registration Certificate from Registrar of Society (for Association), if you are a first-time applicant;
• Proof of venue booking from venue operator; and
• A set of event promotional materials e.g. brochures or flyers.

PROCESSING FEE FOR REGISTRATION

• The Registration of International Trade Event held in Malaysia is compulsory; and
• The fee is RM100.00 per application for an event. (Non-refundable)

Note: Registration does not entitle the organiser the usage of MATRADE logo on any promotional materials or media.

ENDORSEMENT

Endorsement of International Trade Exhibition and Conference adds credibility to the event and helps the organiser to promote the event more effectively.  Events eligible for endorsement are Trade Exhibitions or Conferences with Trade Exhibitions. The benefits of endorsing an event with MATRADE are as follows. 

• Listing of the event in MATRADE’s portal;
• Listing of the event in MATRADE’s directories and brochures of trade and industry exhibitions in Malaysia;
• Promotion of event through MATRADE’s regional and overseas offices;
• Promotion of event during MATRADE’s promotional activities;
• Use of MATRADE logo with caption “ENDORSED BY” on all printed materials; and
• Companies would be eligible for reimbursement of expenses for participating in an international trade fair or exhibition held in Malaysia, with the endorsement by MATRADE if the trade exhibition is not organised by MATRADE.

CRITERIA FOR REGISTRATION

• The organiser must be a registered local or foreign company.
• The venue of the exhibition must be equipped with suitable equipment and facilities.
• The event must occupy a minimum gross space of 1,000 square metres.
• The event features products, technologies or services that are consistent with industry requirements.
• Organiser is required to submit an (NEW) Audited Report of Previous Exhibition which was held in Malaysia and to comply with at least one of the following criteria:
  • at least 20% of participants were foreign exhibitors; or
  • at least 20% nett space was rented to foreign exhibitors; or, and
  • at least 10% of visitors were foreign trade visitors.

Note: In cases where the organiser is not able to provide the audited report to indicate compliance with the above criteria, or if the event is solely a Conference only, MATRADE will only register the event without the endorsement.

APPLICATION

Application for event endorsement can be made online through MATRADE's Endorsement (Form E1). Please submit a hardcopy of completed Form E1 together with:

• Memorandum of Association (for Company)/Registration Certificate from Registrar of Society (for Association), if you are a first-time applicant;
• Audited Report of previous event from a certified auditor or database management company;
• Proof of venue booking from venue operator;
• A set of event promotional materials e.g. brochures or flyers

PROCESSING FEE FOR ENDORSEMENT

• The processing fee for Endorsement of International Trade Event held in Malaysia is RM5,000.00 per application for an event. (Non-refundable)

MATRADE's Outreach Programme with Entrepreneurs and Exporters is part of MATRADE's ongoing efforts to improve its delivery system and to reach out to companies outside the Klang Valley.

These sessions serves as a platform for the export community to provide feedback on exports related issues, programmes and activities.

The MATRADE Help Desk serves as the front line customer service to business visitors to MATRADE. Aiming to answer general enquiries on our full range of services and programmes, the MATRADE Help Desk also attends to phone enquiries from both local and international businesses.

If you have any comments, suggestions or questions about our services, please contact us via phone, email or fax below:

WEDP is a gender specific, three-year export support program, targeted for women exporters. WEDP began in 2005 with the aim of encouraging competitive and sustainable women-owned companies to expand their product and services exports.

Who can apply?

Briefly, the eligibility criteria include women-owned companies where the majority or at least 51 percent of the equity is held by women. The CEO and/or Managing Director should be women. Other requirements include, being classified as a Small and Medium Enterprise (SME), has been in operation for a minimum of three years, has attained some level of market visibility domestically, and has a designated business premise or manufacturing locale.

Shortlisted companies will be audited and assessed by a committee consisting of TERAJU, PUNB, MARA, MITI and MATRADE. Assessments will be based on site audits, interviews and scores on the Exporter's Readiness and Capability Assessment (ERCA) Model.

Expenses it supports and benefits of being in the programme:

WEDP is an intensive hand-holding program involving customised business coaching, skills enhancement training, international business exposure and market immersions, networking and mentoring sessions, and leadership and entrepreneurial development.

Companies in the programme receive some financial support in the form of assisted visits to international trade fairs or other international trade promotion events and selective free participation in seminars and workshops organised by MATRADE.

Eligibility and Selection Criteria

• The company must be owned by women with a majority, or at least 51% of equity held by women. The majority shareholding can be through a single female individual or a group of women shareholders.
• The Chief Executive Officer and/or Managing Director must be women. This set requirement for the leadership position to be held by a woman is considered important, as the programme emphasises on the leadership development of the individual placed in a position of power.
• Companies for WEDP must fit the national definition of a Small and Medium Enterprise (SME).
• The company must be in operation for a minimum of three years and attained an acceptable level of market footprint/presence/share/dominance locally
• Companies dealing with merchandise goods or services must have a designated business premise or manufacturing facility with a dedicated address and not a PO Box. Women-owned companies based in Sabah and Sarawak can be given priority for WEDP, on the basis of diversifying the spread of regional socio-economic growth.
• Special preference will be accorded to companies that are involved in technology-driven, high value-added and knowledge-based industries. These types of industries include high-precision parts manufacturing, biotechnology, biomedical engineering, animation and advance surveillance systems etc., and are generally non-traditional to women entrepreneurs.

What is it?

A specific and targeted three-year programme formulated for youths, between the ages of 20 to 40 years, who are interested or already involved in exporting. YEDP covers a broad range of sectors but gives special consideration to 'soft exports' from the creative industry such as the arts, music, fashion, lifestyle, crafts, design etc. The programme is relatively new and was started in 2014.

Who can apply?

The CEO and/or Managing Director must be between the ages 20 to 40 years. At least 51 percent of the firm's equity must be held by youths between the ages of 20 to 40 years. The company must also be in operation for at least 3 years and have some footprint in the Malaysian domestic market.

Shortlisted candidates will undergo a screening process. Prior to selection by a panel committee consisting of MARA, MITI, TERAJU, PUNB and MATRADE, a site visit will be conducted, together with interviews with management and the rating of the company done through the Exporter's Readiness and Capability Assessment (ERCA) Model.

Expenses it supports and benefits of being in the programme:

YEDP is run and managed along the same lines as WEDP and BEDP, and like its sister programmes, it is an intensive hand-holding support facility.

The support framework, much like WEDP and BEDP, involves customised business coaching and export advisory services, skills enhancement training, leadership and entrepreneurial development, networking and mentoring sessions and international business exposure and market immersions.

YEDP companies are given a level of financial support in the form of subsidised visits to international trade fairs or any other international trade promotional event that would allow for the maximum exposure, learning experience and scaling-up of the company in the international arena. Companies in the YEDP programme are also given access to free participation in seminars and workshops organised by MATRADE.

Eligibility and Selection Criteria

• The majority of the equity or at least 51% of equity of the company must be in the hands of youth(s) between the ages of 20-40 years. The majority shareholding can be held by a single youth individual or a group of youths as majority shareholders.
• The Chief Executive Officer and/or Managing Director must be a youth. This set requirement for the leadership position to be held by youths is considered pertinent, as the programme emphasises on the leadership development of the individual placed in a position of power.
• Companies for YEDP must fit the national definition of a Small and Medium Enterprise (SME).
• The company must be in operation for a minimum of three years and attained an acceptable level of market footprint/presence/share/dominance locally. 
• Companies dealing with merchandise goods or services must have a designated business premise or manufacturing facility with a dedicated address and not a PO Box. Youth-owned companies based in Sabah and Sarawak can be given special consideration in the selection for YEDP, on the basis of diversifying the dispersion of regional socio-economic growth.
• SMEs which are involved in technology-driven, high value-added and knowledge-based industries will be given special focus. These types of industries include high-precision parts manufacturing, biotechnology, biomedical engineering, animation and advance surveillance systems etc.

What is it?

BEDP is another specialised export support program targeted specifically for Bumiputera companies. Started in 2004, it is almost identical and is managed along the same lines as the WEDPand YEDP. It is also a three-year program with the objective of growing competitive and sustainable Bumiputera exporters.

Who can apply?

Eligible applicants are Bumiputera-owned companies with a majority or at least 51% equity owned by Bumiputera. The CEO and/or Managing Director should be a Bumiputera. Applicants must be classified as a Small and Medium Enterprise (SME), in operation for at least three years, attained an acceptable level of market recognition/prominence in the Malaysian domestic market, and have a designated business premises or manufacturing facility.

Shortlisted applicants will be audited and assessed by a committee of entities, including PUNB, MARA, TERAJU, MITI and MATRADE. Assessments will be made after a site visit, interviews with management, as well as a tally of the scores attained on the Exporter's Readiness and Capability Assessment (ERCA) Model.

Expenses it supports and benefits of being in the programme:

Exactly like WEDP, the Bumiputera Exporters Development Programme (BEDP) comprise of several support initiatives including skills enhancement training, leadership and entrepreneurial development, network and mentoring sessions, customised business coaching and international business exposure and market immersions.

Companies in BEDP are also introduced to opportunities and competition in the international market and are given some financial support in the form of assisted visits to international trade fairs or any other international trade promotion event that fits their needs. BEDP companies are also granted a level of free participation in MATRADE-organised seminars and workshops throughout the three-year programme.

Eligibility and Selection Criteria

• Must be Bumiputera-owned companies with majority or at least 51% of equity of the company owned by Bumiputera. The Bumiputera shareholding in the company can be held by either an individual or a group of Bumiputera shareholders.
• The Chief Executive Officer and/or Managing Director must be a Bumiputera . As the BEDP focuses on nurturing and developing favourable traits in the main person or the entrepreneur, the stipulation for the top leadership position (CEO/MD/or COO) to be a Bumiputera is actually rather crucial. This is because the top individual will be the one making the critical decisions and deciding on the direction of the company.
• The company must fall under the new definition of a small and medium enterprise (SME).
• The company must be in operation for a minimum of three years and has a certain level of market footprint/presence/share/dominance locally. 
• Companies dealing with merchandise goods or services must have a designated business premise or manufacturing facility with a dedicated address and not a PO Box. Bumiputera-owned companies based in Sabah and Sarawak can be given special consideration for the BEDP, on the basis of diversifying regional socio-economic growth.
• Bumiputera companies which are involved in technology-driven, high value-added and knowledge-based industries can be given preference. These types of industries include high-precision parts manufacturing, biotechnology, biomedical engineering, animation and advance surveillance systems etc.

A wide spectrum of assistance has been introduced.

Certificate of Free Sales (CFS)

A Certificate of Free Sale is issued by MATRADE to facilitate Malaysian exporters in exporting local household products to countries which require such certificate. It assures the importing countries that the product issued has been sold freely in this country. The CFS issued by MATRADE is only for finished household products manufactured locally. It applied to household products that are not covered under the Ministry of Health (MOH) or any other government agencies in Malaysia. Further clarification about the CFS issued by MOH, please contact the respective agencies under the Ministry directly. To apply CFS, the company must register as a MATRADE member.

Read More

Trade Enquiries

MATRADE responds to trade related enquiries from foreign buyers, trade associations, chambers of commerce, foreign missions in Malaysia as well as business visitors to Malaysia. These trade enquiries are disseminated to Malaysian companies through Trade Leads.

International Sourcing Program (INSP)

MATRADE overseas offices have organised International Sourcing Programme (INSP). Individual business meetings with Malaysian businesses are arranged in conjunction with these buying missions.

Incoming Trade Delegations

MATRADE receives visits of foreign trade delegations. Apart from organising business briefings, MATRADE schedules individual business meeting between Malaysian exporters and members of foreign trade delegations who are interested to source from Malaysia.

Send us your enquiry

(a) Forms for MDG

 MDG Application Form (SME) (326 kB)

 MDG Application Form (Association) (166.5 kB)

Various online services at your fingertips.

As part of our continuous effort in providing innovative solution and serving the needs to our busy customer, MATRADE provides online services that can gives you real time access to vital information such as market reports, product and services report, online applications as well as mobile applications.

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MyExport

2
MySMS

3
MyBayar

4
Mobile Apps

5
Mobile Portal

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MyBayar

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Online Applications

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Download Forms

Tender notifications for overseas projects, collated by MATRADE's global network, are distributed to Malaysian service providers through services industry associations/councils, and relevant government agencies are made accessible through MADANI Digital Trade.

Please subscribe to MADANI Digital Trade in order to get the latest listing of the tender notices.

Looking for trade information? The Business Information Centre (BIC) has a wide selection of trade and business reference sources including trade statistics, country profiles, market intelligence, business news etc. Easy access via its computerised system allows you to get latest information easily and effortlessly.

Search for Phygital Collection in the Library Catalog

Membership Information

• Companies registered with the Malaysia Exporters Database have free entrance to the Business Information Centre.
• Users who are not registered with the Malaysia Exporters Database will be charged a fee of RM20.00 per day.
• We welcome users to apply for Business Information Centre Membership. The annual fee for Business Information Centre membership is RM100.00. 
  MATRADE BIC Member Registration