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AVeryChocolateyAffair
DR Group Holdings Sdn Bhd
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Forrest Gump says: “Life is like a box of chocolates. You never know what you’re
gonna get”. And to ensure that every piece of chocolate taken out from a box is
delightful, tasty and leaves customers asking for more – DR Group was formed
out of a love for chocolate almost 20 years ago, when an opportunity was seized
to fill a vacuum in the chocolate industry in Malaysia.
Since its first business in the Malaysian Duty Free Airports, the Group has
since diversified its core business offerings to include trading, distribution,
manufacturing, property development and investment. With a staff strength of 140-strong, DR
Group now has four homegrown mouth-watering chocolate brands that are manufactured by
its subsidiary company, Quantum Supplies, which also actively involves in original equipment
manufacturing (OEM).
MOULDING A CHOCOLATE DREAM
QuantumSupplies, DRGroup’s subsidiary company has two chocolate factories that currentlymanufacture
its own range of unique chocolates under four original and exclusive brand names of Danson, Farell, Fidani
and Milton. In the early 1980s, many well-known reputable brands were not available in Malaysia. Most
chocolatebrandshadtobeimportedfromSingapore.Identifyinganopportunity,thecompanybecameatrader
in importing anddistributing chocolates in the country.The company initially beganwithbeing distributors
for Tobler of Switzerland. Slowly, other brands followed suit.
The company works in a very niche market of the industry, where the sole focus lies in export, tourism
and airport operations. Currently, DRGroup is present in allmajor airportswithinMalaysia such as Penang,